Panasonic GREEN IMPACT
We are working to reduce the huge amount of CO2 emissions associated with our business. We will make an impact on CO2 reduction in homes, towns, mobility and supply chain and accelerate towards carbon neutrality together with society.
(Operating Company Brand)
Five Principles Regarding Brand Names
What does our brand mean to us? Here we introduce the Panasonic Group's basic approach to branding.
Panasonic Brand Identity
"Panasonic" comes from the root words "Pan," meaning universal, and "Sonic," referring to sound. It's a word that refers to our goal of "bringing our sound to customers around the world."
The Panasonic brand was first used in 1955 as the name for a speaker designed for exporting to overseas markets. It is now used as a Group brand for both our corporate identity and for our products and services.
Panasonic discussed with brand ambassador, Naomi Osaka, to discover her thoughts on happiness.
Media that considers what we mean by an "ideal life" through questions and dialog. We ask a number of questions from different angles based on the "11 perspectives on future lifestyles."