Top Management Commitment
The top management commitment represents the commitment of management, including the CEOs of each operating company, to the promotion of DEI to all stakeholders. We will promote our efforts as a business strategy while continuously communicating our message.
*Definition of terms used on this page:
- Fiscal year: from April 1 to March 31 of the following year (e.g. Fiscal 2021: April 1, 2020 to March 31, 2021)
Messages from top management
Putting “Live Your Best,” our new brand slogan, into practice
We live in an era where the social environment is changing rapidly and diversifying. “Live Your Best” expresses the Panasonic Group's hope for each and every person living in today’s world.
To live up to this ideal, we believe that the most important thing is to deepen our understanding of each other and stand side-by-side as diverse members of society.
The Panasonic Group has 230,000 employees, all of whom have diverse characteristics and abilities. By bringing together the understanding and support of these 230,000 diverse individuals, we will pave the way to ensuring that everyone can truly live their best.
In all workplaces, we should be able to say what needs to be said to each other, and to gather our collective wisdom in challenging each and every one of us to achieve happiness. We believe that this will give us a competitive edge and enable us to continue to serve society.
In order for each and every person in our diverse society to live their best, we aim to be the best company to work at by promoting diversity, equity, and inclusion, providing a place where people take on challenges and organizations can maximize their strengths.
Yuki Kusumi,
Representative Director, President and Chief Executive Officer,
Panasonic Holdings Corporation
A company where every employee can “UNLOCK” their potential
We aim to create a company where each and every employee can unlock their potential and maximize their abilities.
The key to achieving this is culture. The world’s excellent companies build strong cultures centered on their missions and values, enabling continuous growth. The Panasonic Group has a steadfast axis of management principles, the Basic Business Philosophy that has been passed down for over a century.
Included in the Philosophy is “participative management through collective wisdom.” Each of us in the Panasonic Group has all kinds of different backgrounds in terms of values, character, experience, age, gender/sexual orientation, nationality, disability, or health conditions.
By maximizing differences in a wide variety of backgrounds with each other, employees can work with a sense of fulfillment and well-being while having a mindset for self-growth and morale to take on challenges. I believe this leads to the well-being of customers, as well as our society.
We will return to the Basic Business Philosophy and create a corporate culture where each employee can act autonomously and “UNLOCK” their potential with the growth and well-being realized.
Tatsuo Kinoshita,
Executive Officer, Group Chief Human Resources Officer,
Panasonic Holdings Corporation
The Panasonic Group's DEI
Through promotion of the DEI, the Panasonic Group aims to be where diverse talents work at their best toward the creation of an "ideal society with affluence both in matter and mind."
Group DEI Promotion Council
The Group DEI Promotion Council is a forum for the CEOs of every operating company in the Panasonic Group to commit to promoting DEI and to engage in continuing dialogue on the Groupwide initiatives. With the participation of the Group’s CEO, Yuki Kusumi, as chairperson, the Council has been functioning since fiscal 2021. It makes decisions on Groupwide principal actions for promoting DEI, as well as sharing best practices specific to each operating company.
Scene from the Eighth Meeting of Group DEI Promotion Council
Initiatives endorsed by the Panasonic Group
This part focuses on initiatives in the Japan region.
Endorsement of EqualityActJapan
In 2021, we expressed our support for EqualityActJapan, a petition-based movement for the enactment of an LGBT Equality Act in Japan. Based on our management philosophy, in the Panasonic Group Code of Ethics & Compliance we clearly state that we respect basic human rights, and do not permit discriminatory speech or conduct with regard to sexual orientation or gender identity, as defined by the applicable laws in the respective countries. At the same time, we are actively working to create a comfortable work environment by recognizing same-sex domestic partners as equivalent to legal spouses within our HR systems, and providing internal training to promote understanding of LGBTQ+ issues.
Related information:
Endorsement of Tokyo Rainbow Pride
We support Tokyo Rainbow Pride, a non-profit organization that aims to realize a society where LGBTQ+ persons can live positively without discrimination and prejudice. In addition to supporting activity plans through our pro bono program, since 2014, we have also sponsored the organization's annual event, continuing to participate in activities such as booth exhibits and parades.
Related information:
Endorsement of the recommendations of the American Chamber of Commerce in Japan (ACCJ)
In 2020, we endorsed the American Chamber of Commerce in Japan's (ACCJ) recommendations to the Japanese government on legal equality in marriage. By recognizing the right of LGBT couples to marry, the ACCJ seeks to remove obstacles faced by companies doing business in Japan in recruiting and retaining talent and treating their diverse workforces fairly. Our endorsement of the proposal is in line with our stance since 2016 of recognizing same-sex domestic partners as equivalent to legal spouses within our HR systems in Japan.
Related information:
Endorsement of 30% Club Japan*
In 2021, we announced our support for 30% Club Japan, a global campaign to increase the percentage of females in key decision-making positions at companies, with the goal of increasing the percentage of female executives to 30% or more by 2030. To accelerate the participation of females in management, we are also working to further strengthen the management skills of our supervisors, in addition to holding study sessions for female employees and career development seminars for female leaders, and creating opportunities for them to experience the values and work perspectives of their role models.
*This is an initiative of Panasonic Holdings Corporation.
Related information: