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Mar 31, 2024
The Future of Panasonic Design
The design philosophy, Future Craft is at the core of the basic concept of Panasonic Design.
"Craft" means creating something with grace, consideration, care, elaboration, and to pass this on to future generations.This philosophy is shared throughout the different businesses and areas we are active in.
We believe all the elements to “craft a better Being” will come from our users. We will design closely with their insights in mind and find out what really matters in their lives.
Executive Officer
Panasonic Holdings Corporation
Shigeo Usui
Design Philosophy “Future Craft”
“We create ambient solutions, That are always most appropriate for you.
By anticipating the behaviors of people.”
At Panasonic Design, we are committed to crafting a better Being
Creativities of Panasonic Group
Design Organization
We Panasonic Group's design departments in each of its operating companies work in close cooperation with each other, and have expertise in their respective areas. Here is an introduction to the Group's design organization and its main bases.
Projects
What can we, as a member of Panasonic Design, do to help our customers' lives, which are changing day by day? Here we introduce some of our activities through various products and projects.
Awards
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