R&D Activities

Toword a new stage, we train ourselves by various measures as well as conducting joint research activities with various universities and research institutions, and creating innovative new products and business models.

External Activities Related to Academic Societies and Industrial Policy

Standardization Activities

With offices in Europe, China and Singapore, we are promoting standardization activities globally.

International Standard	IEC (electrical & energy system), ITU (communication system), ISO (automotive & robotics etc.)
Forum/Consortium	3GPP (5G/6G), CSA (IoT), WBCSD (Avoided Emission, Circular Economy)
Global government policy	European Commission (Hydrogen-Related), China (Battery Safety Standard)

Joining in national projects in Japan

Cabinet Office	Cross-ministerial Strategic Innovation Promotion Program (SIP^1, BRIDGE^2)
Ministry of Education, Culture, Sports, Science and Technology	JST^3, JAXA^4 Industry-Academia Collaborative Research and development program of basic research and core technology (Strategic Basic Research Programs, Space Exploration Innovation Hub Center etc.)
Ministry of Economy, Trade and Industry	NEDO^*5 energy / environmental technology, and industrial technology projects
Ministry of Internal Affairs and Communications	Research and development of advanced telecommunications technology projects
Ministry of the Environment	Practical development for decarbonization and carbon neutrality (circular economy for renewable plastics etc.)

*1 SIP: Cross-ministerial Strategic Innovation Promotion Program
*2 BRIDGE: programs for Bridging the gap between R&D and the IDeal society and Generating Economic and social value
*3 JST: Japan Science and Technology Agency
*4 JAXA: Japan Aerospace Exploration Agency
*5 NEDO: New Energy and Industrial Technology Development Organization

Academic Societies and Paper Submissions

We take on challenges of the world's top-level publications and conferences (Nature, Science, ECCV etc.)

List of Conference Presentations

Global Hotline for Misconduct in Research and Development Activities

The Panasonic Group has established a hotline that allows not only group employees but also external parties to anonymously report any violations or suspected violations of laws, regulations, contracts, the Panasonic Group Code of Ethics & Compliance, or any other misconduct in our research and development activities, including those using public funds.

Global Hotline "EARS"

*When reporting, please provide information about the researcher/group involved in the misconduct, the specific details of the misconduct, and the reasonable grounds for considering it misconduct.
*We encourage you to identify yourself in order for us to follow up with questions we may have, but anonymous reports will be accepted (unless not possible under local law).

Open Innovation

Collaborative Research

Overseas	imec (Belgium), MIT (USA), Stanford University (USA), TNO (The Netherlands) etc.
Japan	We work with over 400 universities and research institutes from all over Japan. We have established Panasonic research centers on campuses at The University of Tokyo, Kyoto University, Osaka University, Kyushu Institute of Technology, University of Fukui, and joint researches are carried out.

Collaboration and Co-creation

We are building new business creation schemes such as venture investment and joint investment.
We make IP information “Intangible Asset" and co-create with partners.

Challenge Activities

Support for Corporate Culture Reform and Co-creation

We support diverse employee challenges and create new experiences.

EXL

A look inside the office of Panasonic Laboratory Tokyo, where lots of greenery is placed.

Panasonic Laboratory Tokyo

Innovation Promotion

We promote the creation of new products and services with a sense of speed and autonomy by world-class technology and business leaders, mainly in Silicon Valley.
We promote global innovation and business growth by organic linkage between business, technology, and creativity.